FREQUENTLY ASKED QUESTIONS
In this FAQ the most frequently asked questions about digital signage, connected screens and EMITY. These questions are intended to guide you in your marketing communications strategy. and present our solutions.
If you have any other questions, which are not listed below, contact us at.
Digital signage is a communication and marketing tool. Also known as digital signage, DOOH (Digital Out Of Home), public display, interactive display, digital signage, computer-assisted signage, etc…
It’s a tool that enables content to be displayed on one or more screens at a time. Either remotely or on your own servers, via web platforms, posters are deployed in real time.
This tool will be used to distribute the information you want to your customers and prospects. This information is distributed in the form of multimedia content videos, images, texts, documents.
Digital signage requires screensin a variety of sizes and locations, depending on your needs. Digital signage adds value to your business, keeps customers waiting while they shop, and strengthens customer loyalty by broadcasting all kinds of information.
Used in stores, restaurants, hotels, transport and the retail sector, in public and private spaces, digital signage is becoming increasingly popular.
Used for internal and external communication, this tool enables companies to share information and documents. These companies inform their teams in meeting rooms, offices or lobbies, for example.
Digital signage will serve as a highly attractive digital communication medium.
Digital signage or digital signage allows content to be displayed on screens in real time. Thanks to our remote management software, your content is quickly visible.
You can schedule your broadcasts so that certain posters only appear at certain times.
At Emity, we have E-MANAGER which lets you create and distribute your media.
Emity offers affordable, all-format compatible, easy-to-use solutions that will facilitate your remote management. Notre plateforme accessible depuis PC ou smartphone va vous aider à planifier votre contenu pour l’année. To find out more about our platforms and their functionalities, consult our tutorials..
Digital media is for all professionals who want to develop their communications and business. Whether you’re a start-up, a small business or a major corporation, every company can use digital signage for its own business. communication, internal and external.
The sectors that use digital signage the most are retail and corporate where companies want to improve their services through digital means. Other sectors are also interested in digital signage, such as the medical, catering and hotel industries. Indeed, qhatever your business, you can opt for digital media.
This solution, which is becoming increasingly popular, can be found both in private establishments and in public spaces. It enables d’inform about what’s new in a company’s products and services.
Digital signage is used for advertising when a professional wants to promote one or more products or services. It’s called “DOOH” (Digital Out Of Home). The tool is also used to communicate more generally: location, opening times, opening dates… In addition, digital media can notify of changes: delays, event cancellations or weather conditions, and to pass on emergency messages.
DOOH also contributes to internal corporate communication who want to foster cohesion within their teams. It is possible to notify future meetings, schedules and other information.
In today’s world, it’s essential to study all the new methods of communication in order to capture attention. Digital signage is one of these digital communication methods and is highly effective.
In the face of technological advances, traditional paper signage isn’t as attractive as it used to be. With a fixed image, customers can tire of it more quickly, unlike digital signage, which captivates and encourages consumption. Digital signage is an effective means of communication that also helps the environment by reducing our carbon footprint.
This communication tool attracts through its virtual media and gives professionals the opportunity to broadcast continuous information. What’s more, this tool enables save time for corporate communications. Quick and easy to use, anyone can learn how to create and distribute content.
Companies choose digital signage because they have control on their creations. Their values, graphic charters and messages are highlighted in the distribution of content. They can quickly update their posters and keep in touch with their targets.
Emity is a specialist in digital signage and we help to improve communication for professionals through digital technology. Backed by our design office, we have expanded to provide a complete innovative, easy-to-use display solution.
Nur role is to advise and support in your digital project. We’re here to provide answers about screens, the world of digital signage and how to create and manage a digital signage project. Whether you’re a digital signage beginner or a professional, we take the time to guide you.
We’ll start by discussing your project and your needs, and introducing you to our platforms. If you order our solution, you’ll receive the box and accessories you need to start communicating in around 15 days.
In digital display, you have a wide choice from small tablets to giant LED screens.
The type of screen you choose depends on where you place it. If you opt for indoor digital signageLCD screens and window displays are widely used. If you exhibit outdoorsFor outdoor use, specialized screens that adapt to temperature and other weather conditions are preferable.
Different screen sizes and image resolutions are available. This will vary according to the service provider, the type of screen and your budget.
Among indoor screens, you will find :
- Tablet
- Home screen
- Window display
- Totem
- Terminal
- LCD display
- Plasma screen
- Touch screen
- Transparent LED display
For outdoor screensyou will have :
- LED display
- Totem
- Giant screen
- Illuminated information panel
The larger the screen, the greater the distance from the customer needed to see it in its entirety, as resolution and image quality will not be the same..
Contact us to find out which screen is right for you – we’re partners with all the manufacturers.
Our E-MANAGER platform allows you to manage your posters remotely via PC, tablet or smartphone and to update them automatically. On this platform, you will be the administrator and will be able to add teams and assign them players and playlists.
The Emity display solution allows you to have as many screens and add as many team members as you like.and add as many crew members as you wish. Everyone can see the screens, but can only modify the content if they are authorized to do so. The administrator can modify authorizations in the management parameters. The same applies to playlists and visuals. This technique allows you to manage and coordinate everyone’s tasks in the shortest possible time.
To use digital signage, you need at least: a screen and remote content management software.
With Emity, you can create your content, add media and save your screens to the software quickly and easily. You can distribute as many posters as you like in a matter of seconds.
With 1 software and 1 box, you can connect to a single screen or to a group of screens. You can also distribute your content with and without the Internet. The a unique specialty that Emity has developed for youIt’s a unique specialty that Emity has developed for you, to help you manage your business and save your company money with just one box and one solution.
You’ll need a PC, tablet or smartphone to access the Emity website and connect to the software.
Here are 6 steps to getting started with digital signage:
1 – Where do you want to communicate? In stores, in private establishments, in public spaces, near transport (public transport, airports, stations) or on roads and freeways.
2 –
Find the screen
: Screens must be adapted to the chosen location. There will be a difference in price, size and resolution. To find out more, read our articles “Window displays” or “Led screens”.
3 – Find your digital signage provider At Emity, we offer a digital signage digital signage solution at an unbeatable price. With this solution, you can connect several screens to one box, manage your entire team as administrator, view your content and see where your screens are located. You can manage your entire organization on a single, easy-to-use platform.
4 – The software By choosing the Emity solution, you will benefit from a 30-day trial period on E-MANAGER, a simple, easy-to-use platform. You’ll be able to use our management platform when you create your account, and broadcast your content once you’ve chosen your subscription package and ordered your equipment. Depending on the package you choose, you’ll be able to enter your players, manage your teams and manage your display.
5 – Installation After choosing your screens, you can opt for different display solutions (subscription or purchase):
- SAAS subscription to the management platform, where you can connect from anywhere with an Internet connection,
- Buy You buy the solution and get a follow-up with EMITY,
- On premise software purchase and installation on your servers (subject to conditions).
The Emity solution requires a connection between the box and the Internet, using an RJ45 plug, and a connection to your screen using an HDMI cable. Once connected, 2 codes will appear on the screen, to be entered when adding a player to the platform.
6 – Create and distribute your content You can start creating your content on the platform and broadcast it in real time.
Digital signage is a communication solution that is used for its simplicityits efficiency and speed. By using digital signage, you can draw your target audience’s attention to your screens in record time.
With animated images, videos and text, you’re more likely to get noticed. Speed of distribution is therefore important. Once the screens and content have been programmed and your posters created, you’re ready to go in a matter of seconds, thanks to Emity.
At Emity, we offer a solution for both installation and operation. Once your playlists have been created, you can broadcast them live or schedule them over a period of time. Broadcasting to your screens is quick and easy, just as long as the box receives information from the E-manager platform.
Your content is broadcast in real time for maximum rendering and effectiveness. When it comes to broadcast time, with Emity you can define broadcast times and days. By choosing our solution, you can opt for continuous or programmed display of your posters. Last but not least, some screens can broadcast without interruption, while others need to be switched on and off, and sometimes charged. It all depends on your choice of digital signage.
Upstream
Start by defining your objectives in choosing digital signage, and what is your main need. These points make it possible to know the strategic locations and type of screen best suited to your communication needs outdoor or indoor display, for example. The budget also needs to be defined.
A screen is a dynamic display device, and there are many of them, in all shapes and sizes:
LED displays
require a certain distance because the LEDs used are larger and more intense.- Plasma screens which operate by illuminating noble gases via an electric current. They offer better contrast, but are heavier and consume more energy.
- Oled screens work in the same way as LEDs. They are thinner, with excellent contrast despite lower intensity and shorter life.
- LCD screens (Liquid Crystal Display) which are the most widely used on smartphones, televisions and in the world of digital signage. They are limited in size, lasting 4 to 5 years, with excellent quality and a more affordable price.
Once you’ve chosen the screen type, you can turn your attention to its support wall-hung, floor-standing, transparent suspension… Or opt for touch-screen kiosks, totems or window displays, mainly installed in stores or shopping malls.
In conclusion, at Emity, we’ll advise you on the best screens for your strategy and needs.
The dynamic solution comes at a price, as it includes the cost of the hardware (brackets, screens and housing), delivery, installation, platform and after-sales service.
A screen is essential for digital signage. You can either supply your own or use one of your own screens and add the management box that connects the platform to the screenlike Emity’s.
If you’re looking for a new digital signage screen, you can buy your screens from suppliers at a wide range of prices. a wide range of prices.
The screens represent a more substantial cost than the management software, and different formulas exist for this. Emity’s solution is available as a SAAS service: as a monthly or annual subscription, purchase or On premise where the software will be installed by us on your servers. Emity’s solution is affordable and combines product and service quality with innovation and value for money.
Thanks to our standard, premium and excellenceyou have the choice to make your communication the best it can be. Chese packages include different functionalities to suit your needs and budget.
Our values are support, innovation and quality.
Displays need need a direct power supply via a fixed socket and need to be connected to the box. This box must be connected to the Internet or 3G/4G/5G, or connected to an RJ45 socket to broadcast recorded content to the management platform.
Using digital signage, you can connect a box to a screen. Only Emity offers the innovative solution for connecting a fleet of screens to a single box. In addition, the administration account linked to the box allows the administrator and an entire team contribute to content distribution.
Displays must be interconnected and have an Internet source to broadcast content in real time but thanks to Emity, you can broadcast even without the Internet. However, if you wish to update your posters, an Internet or 3G/4G/5G connection is required. Content is programmed to play whenever the screen is switched on and connected to the box.
With the box, Emity also offers a 4G keyas an accessory, to be connected to the box so that you have continuous Internet access. This 500 MB key lets you broadcast your content to all screens connected to the box in a matter of seconds.
On digital mediaIt’s not uncommon to experience breakdowns with high-performance management software. However, in some cases, there may be a problem with the Internet connection, a faulty contact or a loose wire. It may also be a bug in the software or platform used.
In the event of screen failure, start by checking the connections and making sure the box is connected to the Internet. If it’s a network problem, try reconnecting the box. If there’s a problem with the wires or screens, call in a professional who can advise you. If, on the other hand, it’s a problem arising from the source of your managementyou can contact your service provider.
With the Emity solution, you won’t have to worry about wifi power supply problems: the box continues to broadcast your content, with or without the Internet. If you want to update your posters, you’ll need to connect your box to the Internet or 3G/4G/5G.
If you encounter any problems with the platform, you can consult our training section with our help videos on how to use our solutions.
To alert us, send us a message directly via the E-MANAGER platform by clicking on “Alert”, or contact us by e-mail or telephone.
There are different types of screens at different pricesThe larger the screen, the more special features and accessories it offers, the more expensive it will be.
Screens range from around 200 to 3,000 euros for small and medium sizes, and over 3,000 for older children. What’s more, they generally require support which generates an additional cost.
Screen prices :
Plasma screens
: minimum €500The quality of diffusion is excellent, but they are expensive, heavy and consume a lot of energy. The cost of the support will also be added.- LCD screens are available at a wide range of prices, and are used for almost all screens: telephones, computers, televisions, cameras… The price depends on its size. The LCD screen offers excellent close-up vision, but may lack contrast. Generally included between €100 and €2,000 for screens up to 50 inches.
- LED screens have more precise image quality, longer life and lower power consumption. Prices are generally between €200 and €6,500.
Oled screens
are around €2,000. With excellent image quality and speed, they use very fine organic light-emitting diodes.
These prices are estimates generally observed for medium-sized screens, and are by no means applicable to everyone. There are many external factors that can influence pricing. You can spend from less than €100 to more than €10,000 on a screen.
HOW DOES IT WORK?
EMITY is the intelligent digital signage solution
CONNECTION
E-MANAGER
A simple, intuitive editing platform and/or software
E-BOX
A player that synchronizes and broadcasts to a display.
E-TEMPLATE
Library of visual designs adapted to your business
FLEXIBLE
Possibility of integrating our E-MANAGER software on Android TV, TV SOC…
SECURITY
Your data is secure, too, thanks to double authentication.
If you have any further questions, please contact us via the online chat on the site or by sending us a message in the contact usWe’ll get back to you as soon as possible.
If you need help with vocabulary or technical terms, go to here to discover a site that provides a complete lexicon of the trade.